Effectively utilizing social media has become an absolute necessity for businesses. It’s a way for companies and brands to reach their fans (customers) and grow their audience (potential customers). But the way we use social media is constantly changing – so businesses and marketing teams need to be constantly adjusting too.

From live streaming and influencer marketing, to chatbots and augmented reality, here’s a look ahead to the trends and changes in social media that are happening now and will continue to happen throughout 2018.

Source: Filmora